Bargh, John A., and Katelyn Y.A. McKenna. “The Internet and Social Life.” National Institute of Mental Health and by the Center for Advanced Study in the Behavioral Sciences. Stanford University, 2003. Web. 11 Oct. 2013. <http://www.yale.edu/acmelab/articles/Internet_and_Social_Life.pdf>.
This long article, conducted and written by John Bargh and Katelyn McKenna represent the quick paced society and the evolution of the internet. I want to prove that the quick paced world wants quick information via the internet. The two describe the history of how the internet has evolved. They state that people today depend on the internet to connect with each other quickly. They want quick information via e-mails, articles online, or chatting. People want to know what is going on with others and in the world quickly, compared to a few hundred years ago, when they relied on slow morse codes and one way radio stations. With the Internet, people are quickly connected, and because the world is advancing, there are better and faster ways to connect with everyone. They conducted a research on college students and how they prefer e-mail usages. A majority of their clients stated that e-mails are great because they connect others so well and is best for doing projects. 4% said otherwise. In the workplace as well, businesses want to be the best. They want to adapt to the quickly changing consumers’ preferences. People want quicker information, so businesses provide their data online so that they can gain more people. Everyone wants quick information to stay connected with each other. Work places interact via e-mails and they also discovered the fact that there was less negativity through e-mails and quick, online information.